Al-Imdaad Foundation UK Leaflet

Please view the images in the gallery to see the A5 donation leaflets created for a charity called the Al-Imdaad Foundation UK. They are a charitable company, which helps impoverished people in third world countries.

Charities relay and survive on the generous donations made by the public and so need to do a lot of campaigning to generate the levels of donations required to help the ever growing number of people. Leaflet distribution is a proven method adopted by charitable organisation and is a great way to get exposure. A big part of gaining a high level of awareness is by getting people to firstly notice and then pick up the leaflet. Once a leaflet has been picked up it is more likely to be read. This is why it is so important to have a good design, which is very eye catching and visually pleasing, so to keep attention for as long as possible.